Features
Dovetail provides producers with a seamless podcast publishing experience while optimizing monetization opportunities.
Save time and increase revenue with Dynamic Ad Insertion
Dovetail’s dynamic ad insertion feature seamlessly stitches sponsorship messages into produced audio at any break in your show.
- Make money your way by monetizing the whole catalog or just on a single episode.
- Dovetail supports all types of business models and advertising campaigns, from house ads to sponsorship.
- Our platform provides you with comprehensive reporting, analysis, and inventory forecasting.
Content and Feed Management with ease
Producer tools for episode uploads and feed management
Multiple Feeds
Customize RSS feeds for your audience to support multiple business models. Learn More
- Private Ad-free feeds
- Bonus Content
- Subscription service support
Production Calendar
Maximize your revenues by planning your episode drops/seasons ahead of time.
- Bulk Episode Scheduler
- Improved forecast accuracy
- Clearly communicates upcoming episodes
Flexible Show Structures
Adjust your show structure on an episode by episode basis.
- Add new ad zones
- Monetize back catalogs
- Ad-free episodes
Embeddable Player
Easily take your audio with you using the PRX embeddable player.
- Web Monetization
- Flexible design options
- Preview before publishing
Real-time data to understand your audience
One of podcasting's biggest pain points is accessing data and metrics that inform strategic goals. Dovetail provides a solution.
Downloads that matter
Learn where, how, and when audiences are listening to your programming in real-time.
- IAB 2.1 Certified
- Drop date comparison
- Analyze across geography, device, and podcast app
Unique Listener Metrics
Understand how your listener base changes over time.
- IAB 2.1 Certified
- 7 vs 30 day windows
- Rolling-vs-calendar rollups
Sell with confidence using Predictive Ad Inventory Management
Understand your inventory with best in class inventory management. Learn more in our blog post.
Forecasting
An accurate download forecast is integral to fulfilling your sales and campaign goals.
- Download prediction by day, episode, keyword, device, app, zone, country, subdiv, metro, state/province/territory
- Sets ad inventory levels
- Adjusts daily
Campaign Management
Quickly add new IOs and segment them as needed.
- Flight ads by targets
- Modify priorities
- Near real time availability as you input
Reporting
Reports on forecasted inventory as well as historical performance.
- Search availability across shows
- Build your own campaign reports
- Simulate 100 download requests, to ensure you know what combinations of ads will be served on an episode
Privacy forward Programmatic
Fill remnant ad inventory by hooking into privacy forward ad-exchanges
- VAST tag support in creative library
- Brand Safety
Privacy is a feature, not a limitation
PRX is a mission-driven and privacy-first technology organization, with data privacy built into everything we create. Nothing is more valuable than the trust of our listeners, supporters, and users.
We built Dovetail to uphold the highest standards of privacy in how we serve shows and sponsorship to listeners while still implementing complex, dynamic, and programmatic ad tech.
Even as they grow and strengthen, we will remain ahead of privacy laws and regulations around the world, leading rather than implementing the bare minimum.